Women in Business Network’s January 4th Breakfast Meeting

Nancy Swift, JEDI

You are cordially invited to attend the next WOMEN IN BUSINESS NETWORK Membership Breakfast Meeting on Wednesday, January 4th at 8:30AM at the Best Western Tree House in Mount Shasta.

We are very excited to announce that NANCY SWIFT, beloved Founder-Executive Director of JEDI (Jefferson Economic Development Institute, now in Mount Shasta and Yreka), will be our Guest Speaker!

Nancy Swift has been a dedicated advocate of economic equity for women in Siskiyou County and around the globe for over 25 years. A respected leader in the nonprofit and microenterprise fields, Ms Swift will share reflections and generate conversation about women’s leadership roles:

“AS A WOMEN IN BUSINESS, ARE YOU THE LEADER YOU’D LIKE TO BE?”
- Practical Reflections on Women as Leaders in our Community

This will be a GREAT MEETING! Not to be missed! Bring a friend!

• WOMEN IN BUSINESS MONTHLY MEMBERSHIP MEETINGS are open to all WIBN members.

• ANYONE may attend ONE meeting before becoming a member. There is no pressure to join our organization.

• Meetings START at 8:30AM and END at approximately 10:00AM.

• SEATING IS LIMITED, so please come a little early to help yourself to a sumptuous buffet breakfast, put out your marketing materials, and find a seat before the meeting starts.

• Meetings are held at THE BEST WESTERN TREE HOUSE, located at at 111 Morgan Way in Mount Shasta, California.

• The hotel charges $5.00 PER PERSON, whether or not you choose to have breakfast.

This is a great way to start the year! Women connecting with Women… the possibilities are endless!

For more information contact WIBN President Matilde De Franchis Unruh at matilde {at} biancasgourmet.com or WIBN VP Marguerite Lorimer at marguerite {at} earthalive.com

We hope to see you there!

December Guest Speaker – Nikolas Allen

WIBN Presents Guest Speaker Nikolas Allen at December Meeting


Women In Business Network welcomes Heavyweight Marketing Champion, Nikolas Allen of BAM! Small Biz Consulting, to speak at their December 7th members meeting at the Best Western Tree House Inn located in Mt. Shasta.

Allen will present, “Emotional Marketing – Building Small Business Brands That Matter,” which he hopes will inspire entrepreneurs to dig deeper and create meaningful marketing messages that connect with consumers emotionally, rather than just intellectually.

“Studies have shown that consumers make buying decisions based on emotions,” says Allen, “then use rationale to justify their decisions. Therefore, marketers must bypass the logical mind of their audience and aim straight for their hearts.”

Allen promises to impart valuable, actionable insights entrepreneurs can apply to improve the effectiveness of their marketing.

WIB member Stephanie Hoffman, business consultant with Small Business Development Center, says “Nikolas Allen’s presentation style is outstanding because he combines wit, intelligence, and creativity with real-world ideas and applications for the serious entrepreneur.”

The meeting takes place on Wednesday, December 7, 8:30am to 10:00am at Best Western Tree House Inn located at 111 Morgan Way in Mt. Shasta. Non-members are invited to attend their first meeting for free, with no obligation to join, providing they are female entrepreneurs, business owners or managers.

For free branding and marketing tips to help grow your business, visit bamsmallbizconsulting.com

November Speaker of the Month

Hello fellow businesswomen. As always, we will be meeting this Wednesday at 8:30am for our monthly meeting. Our location has changed to the Best Western Tree House Inn.

Please come and bring a friend! Anyone can attend a WIBN meeting for free.

Our guest speaker this month will be Stephanie Hoffman with the SBDC; presenting “Real Time Marketing: Get Invaluable Business Advise to Increase your Bottom-Line!”